Have your sights set on top spot in Google? Our first recommendation to clients on the topic of SEO is to write solid content for their websites. Produce golden articles, biographies, case studies, testimonials, blogs, press releases, white papers and more.
Google wants to deliver useful, thorough, and authentic content to its users. Keep the content fresh by updating it frequently, keep it current and well worth the read.
Producing good content from day one may turn out to be the biggest advantage you can give yourself in the SEO race.
Content rule: write for your audience and not for yourself. Information based content with less promotional intent is valuable to search engines.