Frustrated that your email database isn’t growing as fast as you’d like it to? Consider some old-school and perhaps forgotten techniques to help increase your number of subscribers: 1) Allow Customers to Opt-in On Paper Invite customers to subscribe by paper and pen while at your store or at the counter. 2) Place an “Enter…
Month: June 2013
Don’t Ingore Your Online Reviews!
Online reviews found on websites like Foursquare and Yelp provide a quick snapshot of your business to visitors seeking your products and/or services. The problem is, most people who take the time to submit a review online are complainers – while the happy customers remain silent. The result is poor feedback and under-average ratings of…
Improve Your Website SEO WIth a Glossary
Take a look through your Google Analytics reports or use Google’s Keyword Tool and you’ll find evidence of an often overlooked but effective content strategy to help boost your website SEO. You’ll notice information-gathering keywords including “how”, “when” and “what”, often overshadowed by the “buy” and “find” keywords you’re already targeting. The answer to leveraging…
Can You Make the Logo Bigger?
A great read titled “The Danger of Asking Your Web Designer to Make the Logo Bigger” by RocketMedia.com: http://rocketmedia.com/blog/article/the-danger-of-asking-your-web-designer-to-make-the-logo-bigger
Website Survival Guide 